National Sensory Awareness Month

Over three and a half years ago while searching for an expert on Sensory Processing Disorder to help me develop a seminar on the suddenly “new” topic of SPD, I found an issue of SI Focus Magazine on the Internet.  After reading through numerous articles from both the magazine as well as related websites and [...]

Therapy Nuggets

Last month after getting suddenly awed by the power of online word-of-mouth, I put some of my thoughts into a blog post.  Since then, much to my gratification, I have been lucky enough to witness it firsthand.  With the contributions of our impassioned instructors we launched an idea called Therapy Nuggets on our Facebook page.  [...]

Social Networks and the New “Word of Mouth”

Viral marketing, social networks, search engine optimization… these are, in varying degrees, brand new concepts to many businesses and to many people… including myself.  I have been hesitant with e-marketing… mostly because there is so much spam out there…not to mention advertising scams…I didn’t want to be guilty by association.  I have quickly realized that [...]